Hi – I’m Joe, I work in

Design &
Art Direction

I craft visual strategies across many channels of media to help accomplish your goals.

Improving branding and campaigns for:

Featured Case Studies

The Village Bank

How Digital Banking Became a Brand’s Competitive Edge

The Village Bank is a community-based financial institution that prides itself on providing personalized banking experiences. As the digital age rapidly evolves, they saw a need to modernize their offerings to stay competitive…

Learn more

Jewett City Savings Bank

Improving navigation and usability with a redesigned site, which increased accessibility to 90.8% according to Siteimprove.

With their last redesign in 2017, Jewett City Savings Bank’s site needed an update to reflect the new brand direction, meet modern accessibility standards…

Learn more

Country Bank

A rebrand for a family bank to unify communication across consumer and commercial products.

Standing apart from competition can be a formidable challenge in banking. For a small bank struggling with a fragmented brand this was even more daunting…

Learn more
  • Country Bank

Rebranding a family bank, positioning them for a $102M acquisition.

Helping a financial institution dedicated to their community, engage better with their customers.
Learn more

Other thoughts

Connect with me

Linkedin